This year, the brand's overseas development has executive list begun to be hotly hyped, not only independent stations, from CRM to Chatbot, from payment to MCN, the rapid development of consumption overseas in recent years makes it convincing that executive list there will be more opportunities in the future. The author of this article started from the end of last year and used a series of articles to review the experience of joining the North American branch of a Chinese listed company seven years ago, and fighting for the brand to go overseas with many comrades in North America.
In the past eleven articles, from the perspective executive list of a good boy going overseas, I have written ten articles such as brand going overseas in the early years, different Chinese and Western brands, mergers and acquisitions, supply chain, exhibitions, independent stations, e-commerce, MCN, localization, categories, etc. different themes . Of course, there are still many important concepts such as product selection, marketing, team, etc. that have not been covered in executive list the brand going overseas.
My article is more based on the experience and executive list feelings of my good child, not a methodology, but it can only be said to be a guide, and it is the beginning of our discussion and research. Fortunately, many entrepreneurs and collaborators executive list found me through these articles, and I think that's enough. Right now, the market and industry are ushering in a peak period. There are countless entrepreneurs who have joined their brands to go overseas, and their styles of play are becoming more and more mature. Whether they are good boys or other overseas people, they are standing at a new starting point.